Practice Abstract - Research and innovation

How to make an attractive presentation

The main objective of a Thematic Network is to disseminate its collected knowledge and best practices to its end users. Many tools are used for that, including online platforms or physical presentations. The second one can be done at different levels: 1) at international, national, or local events, 2) at multi-actor or practitioners’ workshops and 3) during on-field events/demonstration days. These kinds of dynamic exchange activities are advised to effectively spread the knowledge, as face-to-face meetings are viewed as one of the most impactful ways to disseminate results.

Here are some recommendations to realize an impactful presentation towards practitioners:

• The language must be straightforward and simple. Scientific words must be translated into practice-based language to not lose the audience's attention.

• Visual materials such as videos and images should be used to explain some practices concretely.

• Do not use long sentences on a presentation but rather insert infographics and icons to express an idea. It makes it more attractive, with a continuous flow.

• One idea per slide should be developed to be as clear as possible.

• The design should follow the project layout, it is important to not make a difference of colors and typography along with the graphic presentation.

• An interactive poll can be included in the presentation, to make the audience react and express themselves.

• In the demonstration/on-field presentation, the public is looking for practical answers more than scientific knowledge, so a large part should be dedicated to open questions.

• Links to other relevant initiatives, projects, and/or practices can be included at the end of the presentation, so the end-users will be able to search for more details.

Source Project
EURAKNOS
Ongoing | 2019-2021
Main funding source
Horizon 2020 (EU Research and Innovation Programme)
Geographical location
Belgium
Project details

Project Keywords