project - Research and innovation
mEATquality - Linking extensive husbandry practices to the intrinsic quality of pork and broiler meat
Linking extensive husbandry practices to the intrinsic quality of pork and broiler meat
Kontext
mEATquality will focus on the housing and management of two
intensively kept livestock species: broiler chickens and pigs, as
their welfare is of much concern to European citizens. How
‘extensive husbandry’ promotes the quality of meat, will be
investigated on conventional farms, organic farms and farms
in niche chains. They are located in some of the biggest pig and
broiler producing countries of Europe: Netherlands, Germany
and Poland (for broilers) and Spain, Denmark, Italy and Poland
(for pigs). They span a wide range of production
circumstances. The project will not directly compare
conventional and other farming systems, as there is a wealth of
confounding factors influencing the effects of extensiveness.
Instead, within each of them, mEATquality will investigate how
‘extensification factors’ affect the quality of the meat and other
aspects of sustainability: consumer preferences, environmental
impact and economic consequences.
Objectives
Scientists are getting a better understanding of how consumers view these attributes, mEATquality will further develop this knowledge
Scientific literature suggests several aspects of extensive production that may influence the quality of meat, and warrant further investigation to support consumer expectations. mEATquality will look closer at the separate and combined effects of these ‘extensiveness factors’.
Blockchain Technology to support the tracking and tracing of meat is pioneered by a few front runners. mEATquality proposes research to support their continued development.
Objectives
Scientists are getting a better understanding of how consumers view these attributes, mEATquality will further develop this knowledge
Scientific literature suggests several aspects of extensive production that may influence the quality of meat, and warrant further investigation to support consumer expectations. mEATquality will look closer at the separate and combined effects of these ‘extensiveness factors’.
Blockchain Technology to support the tracking and tracing of meat is pioneered by a few front runners. mEATquality proposes research to support their continued development.
Activities
mEATquality will focus on the housing and management of two intensively kept livestock species: broiler chickens and pigs. mEATquality will investigate how ‘extensification factors’ affect the quality of the meat and other aspects of sustainability: consumer preferences, environmental impact and economic consequences. This will beinvestigated on conventional farms, organic farms and farms in niche chains.
mEATquality aims to determine consumer preferences with surveys in 1st step, evaluate the sensory properties and change the perception of the intrinsic qualities and develop novel ways of communication. The project will develop a DATA Warehouse with machine learning techniques.
Activities
mEATquality will focus on the housing and management of two intensively kept livestock species: broiler chickens and pigs. mEATquality will investigate how ‘extensification factors’ affect the quality of the meat and other aspects of sustainability: consumer preferences, environmental impact and economic consequences. This will beinvestigated on conventional farms, organic farms and farms in niche chains.
mEATquality aims to determine consumer preferences with surveys in 1st step, evaluate the sensory properties and change the perception of the intrinsic qualities and develop novel ways of communication. The project will develop a DATA Warehouse with machine learning techniques.
Project details
- Main funding source
- Horizon 2020 (EU Research and Innovation Programme)
- Horizon Project Type
- Multi-actor project
Ort
- Main geographical location
- Arnhem/Nijmegen
EUR 5 994 990.00
Total budget
Total contributions including EU funding.
Project keyword
- Aquaculture
- Arable crops
- Organic farming
- Agro-ecology
- Crop rotation/crop diversification/dual-purpose or mixed cropping
- Animal husbandry
- Animal welfare
- Climate change (incl. GHG reduction, adaptation and mitigation, and other air related issues)
- Food security, safety, quality, processing and nutrition
- Supply chain, marketing and consumption
Contacts
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