Innovative bolus integrated sensor technology will be used to monitor the reproductive process in beef cows and heifers. After the cows introduce bolus to the rumen with temperature and dynamic activity sensors, their measurements will be telemetrically sent to the data collection stations. Using specialized digital and artificial intelligence algorithms, signals characterizing the reproductive condition of cows will be generated and notifications about physiological changes of an individual cow will be sent automatically, which will allow identification of cows' oestrus, onset on calving and health status.

The introduction of bolus-integrated sensors will improve the accuracy and reliability of reproductive diagnostic indicators in beef cows. An oestrus detection system will reduce labor costs compared to oestrus detection by observation. This will primarily encourage beef cattle farmers to use insemination in their herds. Genetic progress will be accelerated due to a greater choice of bull semen. The resulting offspring will be more productive.

For more efficient reproduction and health, it will be possible to increase the productivity of the herd without increasing the number of suckler cows, at the same time more rational use of the local feed base, veterinary and sanitary measures. The implementation of the project will initiate the improvement of the qualification of specialists and the efficiency of their work.