The project would develop unique formulations of feeds and premixes to increase the metabolic efficiency of in vivo transfer of selenium and iodine to eggs and integrate advanced AI technologies for non-invasive egg quality assessment and human health prediction, i.e. to develop the production of products with higher bioavailability of the deficient trace elements selenium and iodine and to ensure better public health. The knowledge generated by the project will enable activities to be carried out for effective commercialisation through new contracts with economic operators to finance further research and development work in this field, developing new formulations of premixes and feedstuffs with in vivo metabolic mechanisms that will add value to products. Enriching eggs with essential micronutrients can not only be a preventive measure in the human diet, but can also improve the health of people suffering from chronic diseases. The application of AI will ensure the quality assessment of eggs by a rapid, non-contact approach. Poultry farms will be able to expand their range of egg production, which will lead to an increase in the marketing of their products, which will contribute to an increase in the efficiency of egg production. The integration of appropriate forms of these micronutrients in premixes and feeds will increase the health of the poultry, leading to improved animal welfare and increased sustainability of production. The integrated solution foreseen in this project will integrate all the links: feed producers - poultry farmers - the general society, as the latter will have the opportunity to choose food products of higher nutritional value.