Practice Abstract - Research and innovation

Jarina

Jarina

Jarina is a cooperative operating throughout Slovenia, and mostly is the central part of Slovenia and Zasavje of Slovenia. The cooperative serves locally produced foods to many schools, kindergartens and other educational institutions. This form of integration takes place within the framework of the Green Capital of Europe 2016, which is the responsibility of the City of Ljubljana and also within the framework of the Green Supply Chain Project (http://www.zelene-verige.si/), owned by Zavod Turizem Ljubljana. An important group of buyers are the inhabitants of the central part of Slovenia, also dedicated to the online garden (http://www.pridelano-doma.si/). They bring homemade treats to the communities of customers, with an agreement on food delivery. It was established in 2004, bringing together entrepreneurs, catering companies and farmers. They focused firstly on the animation and information of individual farms to be involved in training for the acquisition of various certificates and qualifications that are a prerequisite for the marketing and sale of their products and services. They also involved the tourism agency to increase the visibility of tourism in the countryside and tourist visits. The follow-up of these practices guarantees the final consumer an offer of high quality products at a lower cost due to the absence of intermediaries. These practices suppose an increase in the benefits of the producers to be able to control their production of specific form for the objective region and by the absence of intermediaries. These practices encourage the consumption of local or regional products and increase the visibility and notoriety of a regional or local identity in their food supply. http://jarina.si

Jarina sodeluje z doma_o hrano v _tevilnih _olah, vrtcih in drugih izobra_evalnih ustanovah v osrednjem delu Slovenije. Z ve_jo ozave__enostjo potro_nikov zdravih _ivil, ki niso _akali v hladilnicah in preva_ali veliko kilometrov, smo na_li nekaj skupnega jezika z nekaterimi hoteli in gosti__i. _e posebej se ta oblika integracije odvija v okviru Zelene prestolnice Evrope 2016, za katero je odgovorna Mestna ob_ina Ljubljana. V okviru projekta zelenega dobavnega veriga (http://www.zelene-verige.si/), ki je v lasti Zavoda Turizem Ljubljana, se spodbuja pobuda za pove_anje hrane, ki se lokalno goji v gastronomski ponudbi ob_ine. Pomembna skupina kupcev so tudi prebivalci osrednjega dela Slovenije in so namenjeni spletnemu vrtu (http://www.pridelano-doma.si/). Doma_e poslastice prina_amo skupnostim strankam, s katerimi smo dosegli dogovor o dostavi hrane. Ustanovljen je bil leta 2004, ki zdru_uje podjetnike, gostinske in kmetovalce. V _asu svoje ustanovitve je delovala predvsem na najbolj o_jem obmo_ju ob_in Litija in _martno pri Litiji, z leti pa se je geografsko obmo_je svojega poslovanja nenehno _iri. Dana_nja zadruga deluje po vsej Sloveniji, najbolj intenzivna pa je osrednji del Slovenije in Zasavje Slovenije. V prvih letih se je delo zadruge osredoto_ilo predvsem na animacijo in informiranje posameznih kmetij, ki se vklju_ujejo v usposabljanje za pridobitev razli_nih certifikatov in kvalifikacij, ki so predpogoj za tr_enje in prodajo njihovih izdelkov in storitev. V letu 2006 je zadruga spo_tovala tudi pogoje dejavnosti turisti_ne agencije za pove_anje prepoznavnosti turizma na pode_elju in pove_anje turisti_nega obiska v osrednjem delu Slovenije. spremljanje teh praks zagotavlja kon_nemu potro_niku ponudbo visoko kakovostnih izdelkov po ni_jih stro_kih zaradi odsotnosti posrednikov. Te prakse predvidevajo pove_anje koristi proizvajalcev, da lahko nadzorujejo proizvodnjo svoje posebne oblike za ciljno regijo in odsotnost posrednikov. te prakse spodbujajo porabo lokalnih ali regionalnih proizvodov ter pove_ujejo prepoznavnost in prepoznavnost regionalne ali lokalne identitete pri oskrbi s hrano. http://jarina.si

Source Project
SKIN - Short supply chains Knowledge & Innovation Network
Ongoing | 2016-2019
Main funding source
Horizon 2020 (EU Research and Innovation Programme)
Geographical location
Italy
Project details

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